Back Where I Started

For many years beginning in 1982, I worked at The Kroger Co. as corporate director of public relations. One of my top priorities was handling crisis communications during food recalls — those involving Kroger’s own manufactured items or national brand products sold in Kroger food stores. Each incident was vastly different, yet there were enough […]

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When a Crisis Really Hits Home–UPDATE

By Paul Bernish Since this blog first appeared, several publications have delved into the causes of Target’s security breach, and the results are not encouraging. The retailer, apparently, was extremely vulnerable to hacking and data theft. More ominously, its own security systems didn’t uncover the attack; that came from a malware expert who alerted Target […]

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